Effective Date: 20/01/2026

Welcome to Sovea Jewelry ("we," "us," or "our"). We are committed to protecting your privacy in compliance with the Personal Data (Privacy) Ordinance (Cap. 486) ("PDPO") of Hong Kong. This Privacy Policy explains how we collect, use, disclose, and protect your personal data when you visit our website www.soveajewelry.co (the "Site"), place orders, or contact us.

1. Information We Collect

• Personal data you provide: Name, email address, shipping/billing address, phone number, payment details (processed securely via third-party providers), and any information in messages/inquiries.
• Automatically collected: IP address, browser/device type, browsing behavior, pages visited (via cookies and similar technologies).

Providing personal data is generally voluntary, but some (e.g., name, address for orders) is necessary to process transactions or deliver goods. Failure to provide may prevent us from fulfilling your order or responding to inquiries.

2. Purposes of Collection and Use

We collect and use your personal data only for lawful purposes directly related to our business, including:

• Processing orders, payments, and deliveries.
• Communicating about orders, inquiries, support, or service updates.
• Improving the Site and services.
• Sending marketing/promotional materials (only with your explicit consent).
• Complying with legal obligations.

We will not use your data for new purposes without your explicit consent unless permitted by law.

3. Sharing / Disclosure of Personal Data

We do not sell, rent, or trade personal data. We may disclose it to:

• Trusted third-party service providers (e.g., Shopify for hosting/e-commerce, payment processors, shipping carriers) who process data on our behalf under confidentiality and security obligations.
• Professional advisors or authorities as required by law.

Some recipients may be outside Hong Kong (e.g., Shopify in Canada/USA). We take reasonable steps (e.g., contracts) to ensure equivalent protection.

4. Direct Marketing

We may send marketing emails only if you have given explicit consent (e.g., opt-in during checkout or subscription). You can withdraw consent/opt out anytime (free of charge) by clicking "unsubscribe" or emailing info@soveajewelry.co. We will stop within a reasonable time.

5. Data Retention

We keep personal data only as long as necessary for the purposes collected (or as required by law), after which it is securely deleted or anonymized.

6. Data Security

We implement reasonable technical and organizational measures (e.g., encryption for payments, access controls) to protect against unauthorized access, loss, or misuse.

7. Cookies and Tracking Technologies

We use cookies/similar tools for essential functions (e.g., cart), analytics, and personalization. You can manage preferences via browser settings. For details, see our cookie notice (if separate) or browser help.

8. Your Rights Under PDPO

You have the right to:

• Access your personal data we hold.
• Request correction if inaccurate.
• Withdraw consent for direct marketing or certain processing.

To exercise rights, email info@soveajewelry.co with details (e.g., your name, email, specific request). We may require verification and respond within 40 days (as per PDPO). No fee usually applies unless requests are excessive.

9. Changes to This Policy

We may update this policy. Changes are effective from the new "Effective Date." Continued Site use constitutes acceptance. Check back periodically.

10. Contact Us

For questions, requests, or complaints:
Email: info@soveajewelry.co
Website: www.soveajewelry.co

For Shopify's handling of data: https://www.shopify.com/legal/privacy